70s Nightclub Fashion Returns for a Comeback: Shaggy Jackets Have Become the Festive Essential Must-Have
Although the legendary New York nightclub Studio 54 shut its doors almost four decades ago, its unique style impact continues powerful.
Currently, the focus isn't on sheer bodysuits but on the furry, shaggy coats and wraps worn by style icons and party enthusiasts alike.
With the holiday party season approaching, the signature Studio 54 coat is experiencing a significant comeback.
Retail Statistics Shows the Trend
Among the most popular items from a latest collaboration between a major retailer and a designer brand is a short, cream, long-haired jacket with giant lapels.
At a leading department store, searches for brown faux fur coats have surged almost 200% compared to last year.
Interest for secondhand fuzzy finds is also rising, with searches for faux fur increasing by over 250% in the last six months on a major resale website.
"It's a statement coat," notes a senior fashion editor, adding that it serves as the central piece of an outfit.
She likes to wear her personal oversized shaggy version with low-rise jeans or leggings and micro shorts.
Screen Fashion Mirrors the Trend
The aesthetic is replicated in a latest Netflix romantic comedy series, where a sister sports a caramel fuzzy jacket to a casual dinner.
When challenged about her bold outfit, the sister responds, "It's what you said to look fancy. That's style!"
The Rise of the "Glamorous" Vibe
The trend aligns with what a U.S. style analyst is calling "glam excess."
Rooted in the glamour and excess of the 1980s New York, this vibe brings to mind wads of cash, bubbly, cigarettes, short skirts, loose morals and, of course, fuzzy textures.
Like that time, the trend is emerging during a volatile financial climate.
Boom boom is all about embodying the life you aspire to rather than the one you are stuck with.
Contemporary Fabrics and Playful Luxury
Whereas animal fur was omnipresent during Studio 54's heyday, today's versions are primarily made from lambskin—a secondary product of the meat industry—or man-made materials like polyester.
The trend embodies a knowing luxury—as if a beloved character has taken charge with exaggerated proportions and unexpected colors.
Star Adoption and Exclusive Releases
A London designer was an pioneer of this movement. Her fluffy coats with poodle-like proportions have been sported by top pop stars.
Due to strong demand, these coats are now only sold in limited collections. An upcoming release includes a rose and charcoal style similar to a large pom-pom, alongside leopard- and zebra-print versions with dramatic fuzzy trim.
"When you can only purchase a single item, you wouldn't choose it to be a plain jumper or a pair of boring pants, you want a standout piece," explains a magazine head.
The sentiment is shared by a fashion director at a major retailer, who calls it "an unexpected, playful element" that doesn't require a complete outfit.
The Ultimate Spirit Booster
In the end, the fuzzy coat can serve as a fantastic mood lifter.
"It won't cost a fortune," says the expert, "and it's going to make you feel glam when the world around you is pretty dreary."